Manager of Growth Marketing

Dallas, TX

The Dallas Foundation

The Dallas Foundation is a community foundation that brings together people, ideas, and investments in Greater Dallas so individuals and families can reach their full potential. Working closely with our donor partners, we share our expertise, leadership, and opportunities to co-invest in solutions that match their interests and make a meaningful difference. We also support programs that benefit children ages birth to 3 as well as those that advance equity and inclusion, ensure community and economic resilience, and enhance our community’s nonprofit ecosystem, prioritizing partnerships that reduce intergenerational poverty and meet today’s pressing needs while positioning Greater Dallas for a brighter, more equitable tomorrow.

Position Summary:

The Manager of Growth Marketing will play a key role in expanding The Dallas Foundation’s reach, engagement, and impact through strategic, data-driven marketing initiatives. This position will focus on developing and executing campaigns across social media, email, and content channels to inspire giving, strengthen donor relationships, and elevate the Foundation’s brand. Leveraging compelling storytelling, digital analytics, and best-in-class growth strategies, the Manager of Growth Marketing will work to attract new audiences, deepen engagement with existing supporters, and drive measurable growth in awareness, participation, and philanthropy.

Duties and Responsibilities:

To excel in this role, the ideal candidate must demonstrate proficiency in fulfilling each essential duty and responsibility.  These include the following:

Social Media Management

  • Develop, implement, and manage a strategic social media calendar across platforms (LinkedIn, Instagram, Facebook, YouTube, and others).
  • Create engaging, mission-driven content including copy, graphics, videos, and interactive elements that highlight impact stories, donor spotlights, and community initiatives.
  • Monitor trends, conversations, and engagement metrics to optimize content performance and audience growth.
  • Manage social listening and community engagement by responding to comments, messages, and relevant conversations.

 Email Marketing

  • Plan, write, and design segmented email campaigns to engage donors, prospective supporters, advisors, and community partners.
  • Develop automated workflows for donor stewardship, event promotion, and initiative updates.
  • Monitor open rates, click-to-open rates, and conversion metrics, adjusting strategies based on performance data.

Content Marketing & Storytelling

  • Lead storytelling efforts to showcase the impact of The Dallas Foundation’s work through written articles, blog posts, testimonials, and multimedia content.
  • Collaborate with the Community Impact and Philanthropic Partnerships teams to gather compelling stories, images, and data that connect donors to the causes they care about.
  • Repurpose content across multiple channels to maximize reach and engagement.

Growth Marketing Strategies

  • Identify, test, and optimize acquisition and engagement campaigns to reach new audiences and expand the Foundation’s supporter base.
  • Manage paid media campaigns (social, search, display) to amplify reach and drive measurable results.
  • Conduct A/B testing on messaging, visuals, and calls-to-action to improve performance across channels.
  • Analyze campaign results and provide actionable recommendations to improve ROI.

General Marketing Support

  • Ensure brand consistency across all digital and print materials.
  • Develop and maintain marketing collateral, pitch decks, one-pagers, and other sales enablement materials to support donor engagement, advisor outreach, and partnership development.
  • Manage and update website content to ensure accuracy, relevance, and alignment with current campaigns and initiatives.
  • Stay current with emerging marketing technologies, platforms, and best practices to drive innovation.
  • Perform other duties as assigned.

Supervisory Responsibilities

None

Qualifications:

To perform this job successfully, an individual must be able to perform each essential qualification satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.  

  • Aligned with The Dallas Foundation’s Organizational Values.
  • Heightened sense of initiative as a self-starter.  
  • Excellent verbal and written communication skills.  
  • Proven ability to plan, execute, and measure marketing campaigns across multiple channels.
  • Strong copywriting, editing, and storytelling skills with an eye for compelling narratives.
  • Experience with analytics platforms (Google Analytics, Meta Insights, LinkedIn Analytics) to track and evaluate campaign performance.
  • Ability to manage multiple projects simultaneously, meet deadlines, and adapt quickly to changing priorities.
  • Creative mindset with strong attention to detail and commitment to high-quality work.
  • Collaborative team player with strong interpersonal skills.

Education/Experience:

  • Bachelor’s degree or higher in Marketing, Communications, Public Relations, Journalism, or a related field required.
  • 3+ years of experience in digital marketing, growth marketing, or content marketing.
  • Demonstrated success in managing social media, email campaigns, and content creation for measurable engagement and growth.
  • Experience in paid advertising, SEO, and audience segmentation is strongly preferred.

Physical Requirements:

The physical requirements and work environment are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions of the job.   

  • Moderate noise level 
  • Occasional standing and lifting of at least 5 pounds 
  • Prolonged period sitting at a desk and working on a computer 

Work Environment:

The Dallas Foundation supports a hybrid work environment where all employees are expected to work in the office Tuesdays through Thursdays, with optional remote work on Mondays and Fridays.

Values and Culture Statement:

  • Dedication
  • Inclusivity
  • Relationships
  • Connectedness
  • Trust

The Dallas Foundation is a place where people genuinely care—about each other and the work we do. We collaborate, support one another, and hold ourselves to a high standard—striving for excellence in everything we take on. There’s a strong commitment to our community and to helping our fund holders create meaningful impact. It’s a flexible, welcoming environment where relationships matter, work-life balance is respected, and there’s always room to laugh while working toward something meaningful together.

Benefits:

Benefits include medical, dental, and vision insurance as well as a 401(k) program, with employer match, and paid time off.  

This job description is not a comprehensive list of all assigned duties, responsibilities, or aspects of the job and may be amended at any time at the sole discretion of The Dallas Foundation.